1、 问题:Marketing research consists of several steps, including _, _, ___ quantitative and qualitative data.
2、 问题:By methodological approach, marketing research can be categorized as:
A:Quantitative marketing research;
B:Qualitative marketing research;
C:Consumer marketing research;
D:B2B marketing research;
答案: 【Quantitative marketing research;;
Qualitative marketing research;】
3、 问题:Consumer marketing research is a form of applied sociology that concentrates on understanding the ______ of consumers in a market-based economy:
4、 问题:Uncontrollable environmental factors include:
A:general economic conditions;
答案: 【general economic conditions;;
5、 问题:The information collected from sources like _, ___, __ and other market players can be called marketing information.
6、 问题:It is a multi-view of your customers obtained from a strategic analysis of both __ and _____ data of customer behaviours.
7、 问题:A company can also obtain tons of information from _, ___, _ and __.