第一章 单元测试

1、 问题: As one of the cornerstones of the study of media ecology, Marshall McLuhan’s two world-famous theories are ().
选项:
A:the medium is the massage
B:the medium is the message
C:global village
D:global villa
答案: 【the medium is the message
global village

2、 问题:In order to enjoy the macroeconomic benefit of globalization, government of different countries generally issues its warm policies to speed up the rapid pace of globalization. Those warm policies include: ().
选项:
A:lowering or removing tariffs
B:establishing economic community
C:allowing more direct foreign investment
D:permitting the flow of workers between countries
答案: 【lowering or removing tariffs
allowing more direct foreign investment
permitting the flow of workers between countries

3、 问题: In a broad sense, the earliest starting time for globalization was ().
选项:
A:the Middle Age
B:the Age of Catastrophe
C:the Age of Extreme
D:the Golden Age
答案: 【the Age of Extreme

4、 问题:Intercultural communication has existed since ancient times, thus, as a discipline, its history is pretty long.
选项:
A:对
B:错
答案: 【

5、 问题:Learning about causes, symptoms and effects of culture shock are good enough to get through culture shock stages and adapt to alien cultures earlier.
选项:
A:对
B:错
答案: 【

6、 问题:Globalization, to some extent, () income inequality in developed nations.
选项:
A: lowers
B:increases
C: maintains
D:fluctuates
答案: 【increases

7、 问题:In the developed world, because globalization encourages rapid industrialization, this has quickened environmental degradation and resource extraction.
选项:
A:对
B:错
答案: 【

8、 问题: McLuhan had accurately predicted that future electric media would create a “global village” of verbal communication that would be accessed all over the world.
选项:
A:对
B:错
答案: 【

9、 问题:McLuhan predicted the global village, one world interconnected by an electronic nervous system, making it part of our popular culture before it actually happened. The electronic nervous system in this sentence refers to ().
选项:
A:global politics
B:media
C:global market
D:global economy
答案: 【media

10、 问题:In the propaganda video of Lions Clubs International, this organization uses () to spread its global impacts on kids and adults.
选项:
A:literature books
B:mass media
C:financial aids
D:peace poster contest
答案: 【peace poster contest

第二章 单元测试

1、 问题:When communicating with someone, which one cannot be regarded as a message?
选项:
A: A smile.
B:Words.
C:Body language.
D:Experience.
答案: 【Words.

2、 问题:As noise increases, the chances for effective communication usually rise, and as noise decreases, the chances for effective communication usually decrease.
选项:
A:对
B:错
答案: 【

3、 问题:Which of the following are the channels of communication?
选项:
A:Sound.
B:Source.
C:Sight.
D: Smell.
答案: 【Sound.
Sight.
 Smell.

4、 问题:_______ is a traditional Maori greeting in New Zealand, which is done by pressing one’s nose to another person at an encounter.
选项:
A: Handing-kissing
B:Hongi
C:Bow
D:Namaste
答案: 【Hongi

5、 问题:()are the core of the culture, but are difficult to observe and to know, even in one’s own culture.
选项:
A:Values
B:Customs
C:Practices
D:Artifacts
答案: 【Values

6、 问题:Making mistakes at the tip of the iceberg is relatively safe. However, mistakes under the water are much more serious and often lead to communication breakdowns.
选项:
A:对
B:错
答案: 【

7、 问题:Which of the following are the explicit aspects of culture?
选项:
A:Manners.
B:Customs.
C:Ways of thinking.
D:Language.
答案: 【Manners.
Customs.
Language.

8、 问题:Which function of culture satisfies our need for membership affiliation and belonging?
选项:
A:Group inclusion.
B:Identity meaning.
C:Ecological adaptation.
D:Cultural communication.
答案: 【Group inclusion.

9、 问题:() refers to our tendency to consider our own cultural practices as superior and consider other cultural practices as inferior.
选项:
A:Individualism
B:Collectivism
C:Patriotism
D:Ethnocentrism
答案: 【Ethnocentrism

10、 问题:In the larger U.S. culture, middle-class U.S. values emphasize ().
选项:
A:individual initiatives
B: parents
C:achievements
D: family
答案: 【individual initiatives
achievements
 family

第三章 单元测试

1、 问题:Mr. Lu Xun gave up studying medicine and engaged in literature. This is good example for the political function of verbal language.
选项:
A:对
B:错
答案: 【

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